What Is A Facebook Business Page?
A Facebook Business Page is a free opportunity for your dental office to increase engagement with existing patients, acquire new patients, and build brand awareness on social media. It helps new and existing patients to learn more about your practice and gives you a chance to put all of the most important and credibility-growing information in one concentrated area. If you don’t have a Facebook Business Page yet, here’s how you can set it up.
Benefits Of A Facebook Business Page
- Free and simple: Pages are free. It takes only minutes to create a Page, and you are given several features to manage it.
- Versatile: Your Page comes with many free tools that help you achieve specific goals based on your business model.
- Connect with customers: Facebook’s automated message responses, post comment sections and business reviews allows you to interact and build loyalty with new and existing patients.
- Advertise with your Page: One of the best ways to grow your brand and audience is by running Facebook Ads. To advertise on Facebook, you need a Business Page which you can then connect to Facebook’s advertising tools to create ads, set your budget, and plan your strategy. How to set up Facebook’s advertising will, however, be explained at a later stage as it can get a little complicated. First, let’s stick to the basics and make sure you build your marketing foundation.